서울의 주요 쇼핑거리: Major shopping districts in Seoul

Seoul is home to a wide variety of shopping destinations. Here are some of the best shopping districts with a free-spirited vibe and the latest trends.

Hongdae Shopping Street

Hongdae Shopping Street is full of free-spirited and unique culture. The street is filled with shops selling the latest in fashionable clothing, accessories, and goods. You can even find items that have been made famous by TV shows. It's also popular among young people, with karaoke bars, escape room cafes, tarot shops, and other entertainment venues. There is also a stage for busking performances and trick art murals, and it is naturally connected to the Hongdae walkable street, so there is plenty to see.
※ Market Google map ☜

• Address: Eulmadang-ro, Mapo-gu, Seoul
• Hours: 11:00~20:00 (varies by store)
• Access: 5 minute walk from Exit 9 of Hongdae Entrance on Subway Line 2

Ewha Womans University Street

Ewha Womans University is an alleyway that runs from the main entrance of Ewha Womans University to the Sinchon train station. Since 2017, it has been attracting many people as stylish shops by young entrepreneurs have opened. Take-out cafes and small restaurants line the alleyways, and as a fashion mecca, it is filled with unique shops such as clothing, beauty salons, cosmetics, shoes, accessories, and nail shops.
※ Market Google map ☜

• Address: Changcheon-dong, Seodaemun-gu, Seoul
• Hours: 10:00 - 22:00 (varies by store)
• Access: 5 minute walk from Exits 1, 2, and 3 of Ewha University Station on Subway Line 2, 3 minute walk from Sinchon Station on Gyeongui-Jungang Line

Gangnam Station Underground Shopping Center

Gangnam Station Underground Shopping Center is located in the heart of Gangnam and is filled with shops selling trendy clothing, accessories, daily necessities, and more. It's connected to the subway station, making it a convenient place to shop no matter the weather. You can find a wide variety of goods at affordable prices, and it is a popular spot for foreign tourists. There are also many restaurants and cafes serving a variety of food, so you can enjoy shopping and eating at the same time.
※ Market Google map ☜

• Hours: 10:00 - 22:00 (varies by store)
• Access: Gangnam Station (Subway Line 2)
• Tell: 02-553-1898

High-speed terminal underground shopping malls (Gosogbeoseu terminal)

The West Expressway Terminal Underground Shopping Mall is a large-scale underground shopping mall, commonly referred to as the “Goter,” but the correct name is “Gotomall”. Exits 8, 8-1, and 8-2 of the station lead directly to the central plaza, with the shopping center spreading out on both sides. You can find a wide variety of small items and clothing, including crockery, furniture, flowers, accessories, shoes, futons, and more. It is a shopping mecca that attracts people of all ages at affordable prices, and is characterized by the coexistence of trendy and timeless clothing.
※ Market Google map ☜

• Address: 200, Banpo-dong, Seocho-gu, Seoul, Korea
• Hours: 10:00 - 22:00 (varies by store)
• Access: Subway Line 3, 7, and 9 Express Terminal Station (Gosogbeoseu terminal Station)
• Tell: 02-535-8182

Visit Seoul's many shopping districts to experience the latest trends and a wealth of attractions. Each shopping district is filled with unique shops and plenty of things to do to keep you entertained.